Design Elements: A Graphic Style Manual

Description

The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space.
Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.
This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
About the Author - Timothy Samara is a New York City-based graphic designer and educator. His fifteen-year career, focused primarily on visual identity development, includes a diverse project history-from branding systems and user interfaces to books, animation, and architectural work. He is currently a member of the design faculty of the School of Visual Arts, Fashion Institute of Technology, Purchase College School of Art + Design, and New York University. He is the author of Making and Breaking the Grid, Typography Workbook, Publication Workbook, and Type Style Finder, all from Rockport Publishers. Tim lives in New York, NY.

Layout Workbook: A Real-World Guide to Building Pages in Graphic Design

Description

Layout Workbook is one of five volumes in Rockport's series of practical and inspirational workbooks that cover the fundamental areas of the graphic design business. In this edition, author Kristin Cullen tackles the often perplexing job of nailing down a layout that works.
More than a collection of great examples of layout, this book is an invaluable resource for students, designers, and creative professionals who seek design understanding and inspiration. The book illuminates the broad category of layout, communicating specifically what it takes to design with excellence. It also addresses the heart of design-the how and why of the creative process.
Cullen approaches layout with a series of step-by-step fundamental chapters (a "how-to" of layout) addressing topics such as The Function of Design, Inspiration, The Design Process, Intuition, Structure and Organization, The Interaction of Visual Elements, Typography, and Design Analysis. The book offers inspirational quotations and a unique, progressive design that truly reflects its content.
About the Author - Kristin Cullen teaches graphic design at the University of Cincinnati and has also taught at the University of Illinois and the Rhode Island School of Design. For years, she worked as a designer at award-winning Chicago design firms, where she created a wide range of communication materials. Kristin lives in Cincinnati, OH.

1,000 Graphic Elements: Details for Distinctive Designs

Description

Often, the small, delightful details make a piece shine, similar to the way unique buttons on a white shirt can give it an entirely new look. This book explores 1,000 of these embellishments available to graphic designers across all kinds of projects, from books to brochures, invitations to menus, CDs to annual reports. Exacting photography, which is accompanied by credits outlining the vendors and materials used, focuses on these details. This book invites designers to literally shop for ideas. Content is organized by type; if you?re in the market for an unusual binding, turn to the bindings section to see a wide collection of fresh ideas.
Other topics covered include fasteners, graphics, unique materials, embossing, debossing, specialty inks, type treatments, interesting color usage, add-ons, die cuts, and much more.
About the Author - Wilson Harvey is a London-based integrated design and marketing agency with a focus on producing high-end communications for a wide range of clients. Wilson Harvey has designed more than 500 books for a variety of publishers including Berg, Random House, Cond? Nast, Pavilion, Quintet, and Rockport. Wilson Harvey is also the author/designer of The Best of Brochure Design 7.

How to Be a Graphic Designer without Losing Your Soul

Description

Graphic designers love to talk about sources of inspiration, but less willing to discuss the basics on location work, pricing, and how to handle irate or non-paying clients - so it's essential that any graphic designer operating independently have this practical reference.

Art: Over 2,500 Works from Cave to Contemporary

How to Draw What You See

Description

When it was originally published in 1970, How to Draw What You See zoomed to the top of the publisher’s best-seller list—and it has remained there ever since. "I believe that you must be able to draw things as you see them—realistically," wrote Rudy de Reyna in this introduction. Today, generations of artists have learned to draw what they see, to truly capture the world around them, using de Reyna’s methods. How to Draw What You See shows artists how to recognize the basic shape to draw the object, no matter how much detail it contains.

How to Draw 101 Animals

How to Draw People

Description

Simple, step-by-step diagrams in this "how to" book make it easy for youngsters--and would-be artists of all ages--to draw people of all shapes and sizes, engaged in a variety of activities. Simply by joining circles, ovals, rectangles, cylinders, and other shapes, beginning artists will be able to create amazing likenesses of a boy on a swing, a fireman, drummer, mailman, cowboy, a girl rollerskating, an artist, and 23 other subjects. Dover Original. Introduction. 30 pages of black-and-white illustrations.

How to Draw Flowers

Description

Clear, step-by-step illustrations show youngsters and other would-be artists how to use simple shapes to draw realistic likenesses of 30 different garden flowers, among them a sunflower, daisy, rose, morning glory, tulip, daffodil, poinsettia, Easter lily, pansy, jack-in-the-pulpit, bird of paradise, iris, and 18 other lovely blossoms.

The Draw 50 Way: How to Draw Cats, Puppies, Horses, Buildings, Birds, Aliens, Boats, Trains and Everything Else Under the Sun

Description

For more than thirty years, the bestselling Draw 50 series has shown children how to create everything from puppies to ships, horses to skyscrapers, and aliens to racing cars. In this new addition to the beloved series, Lee J. Ames shows you how to draw sixty of his popular sketches step-by-step. His clear instructions help budding artists learn the basic movements and procedures of drawing, allowing you to explore your interests in a fun, familiar, and easy-to-master way.